Chicago, IL

Joel A.

VP RevOps

5+ hours / week

Reference number:

56

Sales Process Optimization Expert

Analytical & Problem-solver

GTM Strategy Development & Execution

I was trained by Vista Equity Partners as part of their High Potential Leadership (future executive) program; so first and foremost I come to all things GTM with the mindset of a B2B Executive & Investor. Secondly; I've been leading and consulting on Revenue Operations in a global context for about a decade; so I've seen more than most and can rapidly fact pattern match. This allows my approach to be about driving value and doing it quickly.

Hire Book a Consultation

Primary Services

Revenue Operations; Revenue Expansion; Demand Generation

Technical Expertise

Salesforce; Groove; ZoomInfo; Gong; ChatGPT

Industry Expertise

Software

Corporate Services

Education

Companies I worked with:

No items found.

Success Stories:

Engaged with publicly traded research organization. Diagnosed their issues and created roadmap for their GTM functions globally. Led the design and rollout of recommendations. Drastically improved visibility to pipeline & forecasting. Improved conversion of MQLs to bookings by 10x. Aligned Operations across two companies to facilitate post acquisition M&A.

Overhauled GTM function/org design at the beginning of Covid. Utilized capacity planning methodology to shift resources around. Led to post transition improvement in bookings of 30% YoY (despite zero sales 2 months prior to this project) and a bookings per rep of 3x YoY.

Led post acquisition integration of GTM functions across 6 companies in 1 year. Aligned processes, tools, methodologies, and operating rhythm and drove realization of Value Creation Plan.